(02) MIRAGE Web Tool

2024

Branding

WEB DESIGN

motion

Everyday the world generates 2.5 Quintillion bytes of data. The average person can be identitifed with less than 10 data points. While they were active, Cambridge Analytica held 5000 datapoints on every American Citzen. MIRAGE is a response to the ‘Big Data’ 2024 ISTD brief, which looked to explore how big data can inform, misinform, improve, or erode aspects of our lives. Visually inspired by terminal interfaces and 80s/90s lofi-scifi, MIRAGE is a digital tool that will allow users to manage and control their datapoints, protecting them from data brokers and targeted advertising.

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